Fashion Magazines in the Age of New Technologies
fashion businessWe occasionally hear about magazines – and not just fashion-related magazines – increasing their expenditure …
Burberry as the first fashion brand on Apple TV
fashion mediaBurberry became first fashion brand to broadcast live on Apple TV Today Burberry announced that …
How did Polish fashion industry start talking about wearables?
fashion businessWe inspired them to make their own smartbands. Or rather, personalize their existing ones: Fitbits, …
Q&A: Wallace Wu – Misfit Inc. Creating wearables with fashion in mind.
Q&AMisfit Inc. is one of the most exciting wearable companies. Recently acquired by Fossil for …
Had my make-up lesson from Yves Saint Laurent and Google Glass
fashion retailAnd I liked it. I knew that Google has decided to pivot it’s Glass project into more commercial …
Q&A: Matthew Drinkwater. The future of fashion, wearables, and creating new experiences by using data.
Q&AMatthew Drinkwater, Head of Fashion Innovation Agency at London Collage of Fashion, was named one …
Do luxury brands really require emerging technologies ?
fashion businessLuxury brands – noble, well established, with great heritage and long history. Created, evaluated and …
What made the Balmain x H&M collaboration so popular?
fashion marketingI was in Dublin at Web Summit when the Balmain x H&M collection had its …
Why should fashion industry insiders attend tech events?
fashion eventLast week I had the privilege to be one of the speakers during the Wolves …
Selling fashion from the pages of traditional magazines. The Hector&Karger ‘augmented reality’ lookbook.
fashion marketingPolish fashion brand Hector&Karger are showing and marketing their AW 15/16 collection by using augmented reality. …