Geek Goes Chic – fashion technology blog

My name is Kasia Gola and fashion technology is my thing.

I’m new technologies and fashion industry trends observer, business and marketing strategist with fashion future in mind. GeekGoesChic covers emerging techs like:

  • machine learning and deep learning  (AI) in fashion retail,
  • blockchain in luxury industry,
  • future wear and wearables,
  • virtual reality in fashion PR,
  • 3d printing in production
  • and more.

History of GeekGoesChic and my experience in fashion and tech industries

I created GeekGoesChic – fashion tech blog in 2011 when I was at the University and it was my hobby at that time. While doing GGC I was working as a freelance photographer and project manager in K2 – leading digital agency in Poland. At that time I was creating web applications and graphics for numerous clients from Forbes 1000. In the agency, I was also creating business models for startups ideas. After that, I co-founded Flowbox, where we were creating Luna – a programming language and Flowbox FX – visual effects software based on Luna. In 2015 I decided to focus on GeekGoesChic on full time and since that moment

GeekGoesChic initiatives – fashion hackathon, meetups and vlog

I’m doing GGC Fash&Tech – series of meetups about fashion in the digital age, GGC LAB – hackathon during which we connect fashion and technologies to solve problems in our industry, but also other businesses like health or telecom. I also created Fashion Tech 101 series on YouTube, where by providing basics of future fashion I inspire to research more in ecommerce, 3d printing, the internet of things (including wearables), machine learning and more. From time to time I like to participate in fashion events like Teen Vogue Fashion University or London Fashion Week and to explore them from my point of view. I also speak at conferences devoted to tech and fashion, so you can meet me in Poland and Europe. Most of all, I’m interested in how to use tech in our business and in new, interesting products.

Fashion tech friends – companies I’ve worked with

I worked with both fashion and technology companies like G Poland Group, FashionBiznes, Elle Poland, Burda International Poland, Google, PayPal, MasterCard, WGSN, Polpharma, Allegro, Allani, Instytut Prawa Mody and more. I also learn Java for fun, visit gym a few times a week, am a good friend of programmers and really believe that fashion tech can change the world.

Kasia Gola by Paweł Fabjanski

Kasia Gola by Paweł Fabjanski

Feel free to contact me at: kasia [at] geekgoeschic.co

Also, you can follow me at:

YouTube – where I vlog about new technologies in fashion.
Instagram – where I post photos from initiatives that I participate.
Facebook – where I link new GGC events and updates like vlogs and blog posts.
Twitter – where I repost interesting stories devoted to digital issues in fashion industry.