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Fashion technology, marketing, and startups.

Sunday 20/07/2025

Long live technology! Why the fashion industry should take part in Viva  Technology

01 fashion eventLong live technology! Why the fashion industry should take part in Viva ...

Every June in Paris, an event takes place whose very DNA includes fashion. Viva Technology — ...

Fashion technology trends for 2025

02 Fashion technologyFashion technology trends for 2025

Every year I make a presentation about trends that will shape fashion in the next ...

Learn how to run fashion business online with GeekGoesChic University

03 fashion businessLearn how to run fashion business online with...

We’re relaunching GeekGoesChic University – course which will help you to run online fashion brand ...

Free fashion tech education and inspiration for 2020

04 fashion businessFree fashion tech education and inspiration for...

2020 is coming. Fashion future is here. In my last post, I have selected 10 ...

2019 most watched videos on GeekGoesChic YouTube

05 fashion business2019 most watched videos on...

It has been way too long. As one of my 2020 resolutions (although I never ...

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07 Jun

New technologies in brick and mortar stores – Fashion Tech 101

fashion retail

Image recognition, beacons, sensors, emotion recognition, AI, interactive mirrors are becoming a very important part …

30 May

What’s Fashion Tech, anyway? – starting a new YouTube series

Geek Goes Chic

So what is fashion tech, anyway? So on the one hand, fashion tech is everything devoted …

17 Apr

Here are the projects that were created at GGC LAB: Retail!

fashion event

WOW! I am seriously impressed by the prototypes that were created during the last GGC …

26 Jan

We did it! GGC LAB: Health – fashion hackathon

fashion startups

We have organised a fashion hackathon! A few months ago I’ve killed GGC Fash&Tech in …

21 Nov

Do sports brands make the best fashion tech?


fashion business

Sports brands are fashion giants; the segment is growing by the year. The estimated value …

13 Jul

MirroCool – an interactive mirror which looks beyond cool

Fashion technology

What is an interactive mirror? Interactive mirror (or smart mirror) is a piece of hardware which will …

20 Dec

How new technologies can help in building an international fashion brand?

fashion retail

Building a fashion brand that sells abroad Many young designers want it. Not many really …

13 Dec

GGC Fash&Tech – building fashion tech community in Poland

Geek Goes Chic

GGC Fash&Tech is 2 years old, so I’ve decided to share some knowledge with you …

29 Sep

Dear Vogue, let me tell you why bloggers are a superpower to be reckoned with.

fashion media

For many years, I have been a great fan of Vogue as a magazine, a …

11 Aug

Fashion tech conferences and tech events I have taken part this summer and why you should participate next year

fashion event

Now it’s time for me to post one of my summer entries. I mainly take …

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Recent Posts

  • LVMH Innovation Award at Viva Technology
    Long live technology! Why the fashion industry should take part in Viva  Technology Every June in Paris, an event takes place whose very DNA includes fashion. Viva Technology — ...
  • Fashion technology trends for 2025
    Fashion technology trends for 2025 Every year I make a presentation about trends that will shape fashion...
  • Learn how to run fashion business online with GeekGoesChic University We’re relaunching GeekGoesChic University – course which will help you to run...
  • playlist of 20 talks abuot the future of fashion which can inspire for 2020
    Free fashion tech education and inspiration for 2020 2020 is coming. Fashion future is here. In my last post, I...
  • 2019 MOST WATCHED VIDEOS: 1. The future of e-commerce - how to sell fashion in 2020. 2. What's fashion tech, anyway? 3. Q&A with H&M about AI and sustainability in fashion. 4. Virtual Reality (VR) and Augmented Reality (AR) in Fashion business. 5. Blockchain in fashion. 6. Artificial Intelligence (AI) in fashion industry. 7. Historia upadku startupu Shoptrotter - Bogumiła Sobiczewska. 8. au revwear - fashion startup pitch - Kornelia Warecka, Natalia Szukała. 9. Blockchain w modzie - Klaudia Wierzbicka. 10. Zwroty towarów w dobie influencerów - Agnieszka Witońska-Pakulska.
    2019 most watched videos on GeekGoesChic YouTube It has been way too long. As one of my 2020 resolutions...

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