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GeekGoesChic > Articles by: Kasia Gola

Author: Kasia Gola

Kasia Gola

Hi, I’m Kasia Gola, founder of GeekGoesChic. I specialize in fashion tech and currently implement virtual fitting rooms for fashion and footwear at WEARFITS. I also teach as a guest lecturer at AGH University of Science and Technology in Kraków (Virtual Communities) and at Lazarski University (New Technologies in Fashion). Through GeekGoesChic, I write, speak, and create content on fashion business, the future of fashion, and of course, new technologies in the fashion industry. Sometimes I appear in the media or contribute guest articles on fashion tech. I also host the podcast “The Future of Fashion at GeekGoesChic”, where I interview inspiring guests from the fashion world. I’ve had the honor of working with brands such as MasterCard, Google, Allegro, PayPal, Converse, Glamour Poland, Orange, and Elle.pl. I’d be happy to share my knowledge with you and your company.

08 May

Fashion on Pinterest: what and why do they do there and who does manage well?

fashion marketing

Out of curiosity, I browsed through some huge fashion brands’ pages on Pinterest recently. I …

24 Apr

Fashion and Facebook: why don’t luxury brands invest in Facebook applications?

fashion marketing

Recently, while seeking some inspiration, I browsed through a lot of the luxury fashion brands’ …

14 Mar

The interactive future of the fashion ecommerce

fashion retail

In my last post I wrote shortly about fashion ecommerce evolution and I drew my …

13 Feb

From the beginnings of the fashion ecommerce, through social shopping, to a vision of the clothes and accessories shops of the future

fashion retail

Fashion ecommerce – beginnings were bad It took a long time for a fashion industry …

06 Feb

Fashion week online – how can fashion marketing management let you be an insider at the event

fashion event

It is a continuation of my article about social media in the fashion marketing in …

31 Jan

Mercedes-Benz Fashion Week (Fall 2013) on the Internet – how can you take a part in an online event

fashion event

New York Fashion Week (NYFW) takes place in February. All of the true fashioholics awaits …

29 Jan

„Shoppable” video by Gucci – own cruise 2013 collection by a click – pluses and minuses

fashion retail

Some time ago I wrote about the very first music video, thanks to which you …

23 Jan

100 years in 1 minute: history of fashion

fashion retail

Here’s a beautiful animation about the history of fashion. By Julie Perfezou. Amazing!

17 Jan

Ready-to-wear or Haute Couture tool: best CMS for your fashion website

fashion retail

In my last post devoted to websites for fashion I wrote why it is important …

02 Jan

5 things to expect in the fashion marketing in 2013

fashion marketing

Consumers are tired with the omnipresent marketing. Consequently, to be more effective, fashion marketers will …

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