I have to say I’m totally in love with some of the potential fashion projects currently developed by Google ATAP (Advanced Technology and Projects) – a team which was “bought” along with Motorola a few years ago. In particular, I’d like to show you two of these projects introduced at this year Google I/O:
Project Jacquard – this one will change the textile industry
Project Jacquard gives us an opportunity to use conductive wires in textiles. Lace it within the fabric. To cut a long story short, it changes textiles into touchpads and gives the user a chance to turn devices on or off and control them – use this to program textiles and you have a new way of wearing, using and thinking about fashion). Remember that Google isn’t the only company which is actually working on smart textiles – the future, together with the internet of things, will be very interesting, and we’re not talking about 2020, were talking about next season.
Project Soli – this project can change interactive mirrors, virtual fitting rooms and wearables
Previous:
Why is MIT important for the fashion industry?
Next:
Fashion experiments with light – illuminated textile
You may also like
-
18 NovInternet of things in fashion – wearable technology goes far beyond watches
Fashion technologyWe have been taught by the press to limit the topic of wearables to gadgets ...
-
17 JulTED Global 2011 talk which PWNs all
Fashion technologyHere’s Rebecca’s MacKinnon TED Global talk: Let’s take back the Internet! It made a big ...
-
24 NovPrinted clothing – high fashion or ready-to-wear. How hard is to copy a clothing item printed with a 3D printer?
Fashion technologyFashion and 3D printers are still on the High Fashion level . 3D printing in ...
-
21 JunWhat is the most important innovation in fashion?
Fashion technologyWhile visiting Stokholm, I’ve asked 8 fashion insiders about: what is the most important innovation ...
Kasia Gola
Hi, I’m Kasia Gola, founder of GeekGoesChic. I specialize in fashion tech and currently implement virtual fitting rooms for fashion and footwear at WEARFITS. I also teach as a guest lecturer at AGH University of Science and Technology in Kraków (Virtual Communities) and at Lazarski University (New Technologies in Fashion). Through GeekGoesChic, I write, speak, and create content on fashion business, the future of fashion, and of course, new technologies in the fashion industry. Sometimes I appear in the media or contribute guest articles on fashion tech. I also host the podcast “The Future of Fashion at GeekGoesChic”, where I interview inspiring guests from the fashion world. I’ve had the honor of working with brands such as MasterCard, Google, Allegro, PayPal, Converse, Glamour Poland, Orange, and Elle.pl. I’d be happy to share my knowledge with you and your company.