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Fashion technology, marketing, and startups.

Saturday 16/08/2025

The most interesting fashion tech startups I met at Viva Technology

01 fashion eventThe most interesting fashion tech startups I met at Viva Technology

Best of Viva Technology 2025 The global apparel market, worth $1.84 trillion in 2025, represents ...

Long live technology! Why the fashion industry should take part in Viva  Technology

02 fashion eventLong live technology! Why the...

Every June in Paris, an event takes place whose very DNA includes fashion. Viva Technology — ...

Fashion technology trends for 2025

03 Fashion technologyFashion technology trends for 2025

Every year I make a presentation about trends that will shape fashion in the next ...

Learn how to run fashion business online with GeekGoesChic University

04 fashion businessLearn how to run fashion business online with...

We’re relaunching GeekGoesChic University – course which will help you to run online fashion brand ...

Free fashion tech education and inspiration for 2020

05 fashion businessFree fashion tech education and...

2020 is coming. Fashion future is here. In my last post, I have selected 10 ...

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10 Sep

Fashion and Technology by Microsoft

Fashion technology

Here’s a pretty interesting movie which shows us how Microsoft used a natural user interface …

05 Jul

it’s all about fashion: inspiring TEDx talks

fashion event

Here I present some inspirational TEDx talks about fashion: Johanna Blakely talks about intellectual property protection …

22 Jun

Versace Unique – beautiful, but too unique

Fashion technology

A little trip through time. Here’s a fact that you might have missed – Versace …

14 Jun

Happy birthday GeekGoesChic!

Geek Goes Chic

Happy birthday! It’s hard to believe, but today my blog is celebrating its first birthday! I remember …

12 Jun

Marketing in fashion, where to find the information?

fashion marketing

Lately, I gave up my faith in the marketing literature, especially in the fashion marketing. Frankly, …

05 Jun

Phones and fashion – continued. PRADA phone by LG 3.0

Fashion technology

This is not the news, but those who have not heard – for sure will …

30 May

The story of how CCO of Burberry – Christopher Bailey – took over the new media

fashion marketing

At the Vogue Festival I had the pleasure to listen to Q&A with Christopher Bailey, who talked …

22 May

Me&Oli Fashion Website – one of the coolest fashion portfolios upthere

fashion retail

Yesterday I found it @AWW website and I highly recommend you a fashion and ecommerce …

22 Apr

more photos from the Vogue Festival

fashion event

Here are more photos from the Vogue Festival: day one and day two  

22 Apr

the Vogue Festival 2012

fashion event

I really enjoyed the Vogue Festival which was hosted at the London’s Royal Geographical  Society. …

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  • KASIA GOLA TESTING WEARFITS TRY ON
    The most interesting fashion tech startups I met at Viva Technology Best of Viva Technology 2025 The global apparel market, worth $1.84 trillion in 2025, represents ...
  • LVMH Innovation Award at Viva Technology
    Long live technology! Why the fashion industry should take part in Viva  Technology Every June in Paris, an event takes place whose very DNA includes...
  • Fashion technology trends for 2025
    Fashion technology trends for 2025 Every year I make a presentation about trends that will shape fashion...
  • Learn how to run fashion business online with GeekGoesChic University We’re relaunching GeekGoesChic University – course which will help you to run...
  • playlist of 20 talks abuot the future of fashion which can inspire for 2020
    Free fashion tech education and inspiration for 2020 2020 is coming. Fashion future is here. In my last post, I...

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